4 November 2026 - Loyalty release notes

You can now choose whether a Points for purchase rule applies to one-off purchases, subscription purchases, or both. Existing rules apply to both.

Dotdigital Loyalty now supports merchants on platforms other than Shopify, through a new Public API.

With the Public API, you can manage members, points, rewards, and rules, send order events, and sync members in bulk, and member changes are synced to Marketing data fields.